As you can imagine I’m a bit of a control freak about precision and dumbing down, and so inevitably I’m a bit annoyed that the back cover of the new paperback of Bad Science won’t have the same excellent text that I so lovingly prepared for the original trade paperback. Instead it will have a pill bottle with “Dr Ben Goldacre gives lasting protection against” and then five things. Here are four. Hivemind, help me, I have minutes to choose the last one. Quick!
Dr Ben Goldacre gives lasting protection against:
* scaremongering journalists
* pill-pushing nutritionists
* flaky statistics
* evil pharmaceutical corporations
And yeah, I do think it’s a bit naff, but then I didn’t like the last cover much, and now I feel weirdly attached to it. Just give me the last bulletpoint and I can rest easy. Or recommend a better five. But we have minutes…