Saturday November 18, 2006
I am going into PR: it's just too easy. Let's say you're running the account for some Tesco "sports initiative". You're doing great work for the kids, but nobody cares, because it's just another corporate wheeze. You could always pay for adverts. Or you could just find an academic cheap enough to sell you their good name, and their university's name, concoct some stupid "equation" that means nothing, and get your corporate brand in the papers.
I give you Cary Cooper, professor of Read the rest of this entry »
And some of you have been quoted. Nice. If any of you are here from the Evening Standard looking for more on the Brainiac fake experiments nonsense then click here (or, er, buy the Guardian):
There’s lots of other quackbusting action on the site, listed by topic down the right hand side of the page, and there’s much more on the Brainiac fake experiments thing in tomorrow’s Bad Science column which I’ll Read the rest of this entry »
Saturday February 18, 2006
The interesting thing about the Tamiflu vaccine for bird flu that everybody keeps going on about, is this: it’s not a vaccine. The manufacturers even spell that out in their factsheet. It’s a drug, an antibiotic for viruses.
But you wouldn’t know that if you read Paul Routledge in the Mirror, Alan Hall in the Daily Mail, Sally Guyoncourt in Read the rest of this entry »
Saturday November 19, 2005
I realise this is starting to look like some kind of dirty protest, but here is a window on to how the media sees itself in relation to scientific expertise, and how it copes with criticism, which just happens – entirely by coincidence – to involve the MRSA scandal.
To recap: bloke with no microbiology qualifications in unaccredited garden shed “laboratory” finds MRSA on Read the rest of this entry »