Ben Goldacre, 29 August 2009, The Guardian
Why would you listen to a government health message, or your GP practise nurse, when the Sunday Telegraph has much more exciting news? “Health warning: exercise makes you fat” is the kind of full-width headline you want to see across a broadsheet page: it’s affirmative, it’s reassuring, and it gives you clear permission to sit on your arse all day. “Re-programming body fat is the key to weight loss, not working out.” Praise be. “Is it possible that all that exercise is doing nothing to make us slimmer?” Please let the answer be yes.